Calculate return on ad spend from advertising-attributed revenue and ad cost.
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$12,000 of attributed revenue on $3,000 of ad spend produces 4.0× ROAS.
Calculate return on ad spend from advertising-attributed revenue and ad cost. It is designed for quick estimates and everyday problem solving. When a calculation affects a contract, tax filing, medical decision or other high-stakes situation, verify the result with the appropriate professional or authoritative source.
$12,000 attributed revenue divided by $3,000 ad spending gives 4.0× ROAS, or 400%.
ROAS compares attributed sales with ad spend, not profit after cost of goods and labor.
Attribution windows, returns, organic lift, and reporting differences affect interpretation.
Related tools: Markup Calculator · Margin Calculator
Calculate return on ad spend from advertising-attributed revenue and ad cost.
ROAS = attributed revenue ÷ ad spend.
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